6 Proven Strategies to Turn Your Blog into a Money-Making Machine

make money blogging

In 2023, making money online from your blog is incredibly easy.

I know you might find this shocking, but it’s the truth.

If you’re new to blogging or you just created your blog a few weeks ago, this post is for you.

Contrary to popular misconceptions, you do not need to generate thousands of traffic to achieve this.

I’ll show you how in this post.

make money blogging

The goal of every business is to make a profit — and that goes for a blog as well.

As a blogger, your blog is a business and you must see it as such– no matter how new it is.

Your priority should be to add value to your readers by creating quality blog posts.

Must Read: How to Write an Amazing Blog Post [10 Easy Steps]

This will, in turn, grow your traffic and increase your reach.

Your next step of action would be to maximise that traffic to generate as much income as you can.

Unfortunately, that’s not the story for many bloggers.

A lot of bloggers struggle to make money from their blogs.

This could be a result of many reasons, but the most prominent one is the failure to use the right monetization channel.

There are a lot of ways to monetize your blog. But not all monetization channels would deliver good results for you.

For example, a lot of bloggers use Google AdSense as their primary monetization channel.

But over 80% fail to make any money from it.

The effectiveness of a monetization channel is highly dependent on your blog niche (I’ve covered this in another post).

Therefore, in deciding to monetize your blog, you must consider your niche, traffic size and audience.

Before going further, I’ve written a highly detailed, step-by-step guide on how you can make money online. I highly recommend you read it. You’ll be exposed to lucrative business ideas you can implement into your blog.

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Is blogging still profitable in 2023?

The answer is a big yes!

If you’re willing to put in the work and make the commitment not to quit, blogging can change your financial story.

You can practically start from the bottom and go on to earning five, six and even seven figures!

No joke. All you need is commitment and consistency.

How much does a blogger earn in 2023?

According to Myworkfromhome.com, which surveyed 150 bloggers, a blogger’s average income is between $100 – $5,000 monthly.

This is not an absolute figure. Your earnings could be way more than this.

Your blog niche is a factor in this.

How do bloggers make money?

After creating a blog, publishing series of quality content, and attracting good traffic, bloggers make money from their blog by implementing effective monetization channel(s) into their blog.

Here are the top 6 ways you can monetize your blog and start making money online.

make money blogging


1. Affiliate marketing.

Affiliate marketing is simply the process of promoting various products (of other people) on your blog, and getting a commission when someone makes a purchase.

Some people and companies have products that they intend to sell.

To get more sales, they issue out referral bonuses (or commission) to interested persons who promote their products and refer someone to them.

It’s basically a referral scheme.

You get an affiliate link from an affiliate network and then promote it on your site.

So that, whenever a user clicks on the link on your site and lands on the affiliate network page, you get a commission when they make a purchase.

Must Read: How to Make Money with Affiliate Marketing in Nigeria (Beginner’s Guide)

There are various affiliate networks out there. Examples are Commission Junction, ShareASale etc.

These networks offer a wide range of products that you can promote on your blog. You’re not limited in option.

You can simply apply to any, get your affiliate link, input it into your blog post and start making money.

Affiliate marketing is very lucrative.

To benefit from affiliate marketing, you should stick to promoting products that align with your niche.

For example, if you blog about fashion trends, you can decide to promote fashion accessories such as watches, shoes etc.

2. Sell your own products.

This is different from affiliate marketing in that, the products you’re promoting are yours.

If you have a product available, you can market it on your blog and sell it to your readers if it’s something you feel they’d be interested in.

The best kind of product to promote on your blog in this regard are informational products.

You can create an eBook on any subject and then sell it.

3. Sell eBooks.

This is an amazing way to earn money on your blog. You can create an eBook on a subject you feel people might be interested in.

The goal here is or create something that offers value.

Provide adequate information on a subject that people might not be getting elsewhere. Then package it and sell.

Must Read: How to Start An Information Marketing Business: The Complete Guide [2021]

4. Google AdSense

make money blogging

Google AdSense is one of the most common ways bloggers monetize and make money online from their blogs.

This is one of the most popular channels of monetization, but certainly not the most profitable.

AdSense makes it easy for beginner bloggers to earn money online.

It requires you to paste a script into your blog that gives Google AdSense access to display ads on your blog.

You earn from Google AdSense in two ways:

Namely; CPM and CPC.

CPM stands for Cost Per Thousand Impressions, and CPC stands for Cost per Click respectively.

CPM (the M stands for 1000 in Roman Numerals): This is calculated on a per thousand view.

What this means is, you get paid every time 1000 people view an AdSense Ad on your website.

The amount of money you get from every 1000 views varies depending on your blog niche and the country your visitors are viewing your content from.

CPC (Cost Per Click): This means that you get paid whenever anyone clicks on an AdSense ad on your website.

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From what we’ve discussed about Google AdSense, you can see that your earning potential is highly dependent on the amount of traffic you’re able to get on your blog.

This is the reason creating good quality content is key.

You can easily sign up for a Google AdSense account and begin monetizing your blog.

However, you should also be aware that Google upholds very strict rules on websites interested in displaying adverts from AdSense.

Due to the large number of bloggers and website owners interested in AdSense, Google very often turns down applications.

This usually occurs when a website fails to meet the quality of Google’s Webmaster Rules.

Pro tip: Before applying for AdSense and to improve your chances of being accepted, ensure your blog is devoid of plagiarism.

Do not copy or steal content from another blog, It will harm your blog’s SEO.

Spend time to craft your own content. It will pay off.

Do you want to start a blog and begin making money online? Click here Now!

AdSense is a good starting point for beginners. but as time goes on and your blog gets bigger, it’s more profitable to consider other options

5. Sell direct ads Spaces.

Although AdSense is very easy to set up, selling ads directly on your blog puts more control in your hands.

You’ll be able to negotiate and determine your pay.

If you’ve been able to grow your blog to the point where it attracts good traffic, advertisers will often approach you to advertise their products on your blog.

If your blog revolves around a particular niche and your content attract a good number of readers, individuals and companies will offer to pay you to have their adverts published on your blog.

You can offer such adverts in the form of a banner ad or sponsored posts.

In the long run, this channel of monetization is much better and profitable than AdSense.

6. Blog for others.

You necessarily do not need to own a blog to make money online blogging.  You can simply write for other blogs/websites and get paid to do so.

Numerous blogs pay you to write. Some examples include: pulse.ng, inc.com. Some of these blogs pay within $20 – $100 per article.

You can also find other blogging/writing jobs on Upwork and Fiverr.


Starting a blog is a great idea and the possibilities that await you are limitless.

However, blogging is not a get-quick-rich scheme.

You’ll be required to dedicate time and put in work into growing your blog.

Nevertheless, it’s nothing to be scared of.

Though you might feel like giving up sometimes. Just hang on and remain consistent. You’ll reap tremendous benefits in the long run.


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About the Author: Aisosa Lebarty

Founder of DigitalCora. Motivator, Digital Marketer, speaker & Agricultural Economist. Certified by Google on the Fundamentals of Digital Marketing. Aisosa has been featured on top international personal development and business platforms such as Goalcast.com and Addicted2Success.com. He has authored first-rate essays and articles for publication, in print, and online. Enthusiastic and creative; an innovative individual passionate in helping people become the best version of themselves. Follow on Twitter

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